Jair Klarfeld Music Website
www.JairKlarfeldMusic.com
Jair Klarfeld has been arranging music for marching bands, jazz ensembles, concert band, orchestra, and other musical ensembles for more than 20 years. Over 400 high school marching bands across the country have performed his original compositions and arrangements. Many bands have been very successful at local, state, regional, and national competitions including Bands of America Grand Nationals, BOA regional competitions, USSBA State competitions, and Holiday and Fiesta Bowl marching competitions.
Jair’s arrangements have been performed by the University of Miami (regular games/National Championship Bowl game), University of Florida, University of New Mexico, and Illinois State University marching bands.
His new website showcases his work and allows clients, mainly marching band directors, to read a detailed description about the show and listen to music selections.
The website is segmented by categories; Compositions, Arrangements and Percussion. Each section has customized sidebars to allow viewers to see the full extent of shows offered. The categories can be easily expanded with concert band, jazz ensemble, and orchestra pages as the website grows.
Jair’s Blog will be a popular area of the website as he provides industry news, music tips, and new show and event announcements to his clients. A newsletter sign up is provided for those wishing to subscribe to the “Band Director Buzz” e-News. The About page includes bios, testimonials, client list and informative FAQ page.
The website is fully optimize for search engine marketing and social media syndication.
Website Facebook Twitter Jair Klarfeld Music 179 Grassmarket, San Antonio, TX 78259PHONE (210) 255-8771
Email: Jair Klarfeld
Looking for Story Ideas for a NEW Tulsa Magazine
Friends,
I have accepted the editor position of a new magazine, Tulsa Lifestyle. I will still spend the majority of my time with Laizure Marketing & PR, but will devote a portion of my daily schedule to the magazine. The magazine will be direct mailed to a very focused demographic; $120,000+ income, average 45 years of age, $200,000+ home value.
Tulsa Lifestyle Readership Area
Our readers live the family-first lifestyle, build their own corporate ladders, and enjoy life and careers on their own terms. The first issue publishes in January and will be mailed to over 14,000 homes. Another 400 copies will be mailed to doctor’s offices, car dealerships, and businesses with waiting rooms or a lobby. It will NOT be available for pick up at retail locations but will be available for subscription for $15yr (I believe).
I am looking for feature story ideas of people and families who live and/or work within the readership areas; Utica Square/Brookside, Midtown/Southern Hills and South Tulsa (see map).
Specifically, I need stories that involve:
• Family owned business (January issue)
• Arts (February issue)
• Travel (March issue)
• Star Student
• Charitable organizations or programs
• Special family with an amazing story
If you know of anyone I can interview, please call me at (918) 277-1548 or email me at dlaizure@lifestylepubs.com.
Also, I looking for a photographer that would like to trade their services for an advertisement.
And, if you know of anyone who would like to advertise, have them give me a call. Ad rates are very affordable. FYI – We have already secured many wonderful advertisers including Lexus for the back cover.
The website will be up mid-December if not earlier, and we will have a Facebook and Twitter page so please friend me.
Thanks for the help!
Debra Laizure
News Release for Outlaw Kustomz
News Release
Marketing Tip: Get a Free QR Code for Your Business
Google makes it easy to get a QR Code. Any URL you create can be shortened and given a QR Code. QR stands for Quick Response, it looks like the image to the left, square, 3 distinct corners and crazy black and white pixel-art in between. QR Codes became popular in Japan after Toyota developed them as a new way to ID their cars.
I was in Sam’s Club the other day looking at cameras. I saw the QR Code and scanned it with my Android phone for more information about the camera. Think about it, there is a very small footprint for retailers to display products. QR Codes can provide information without taking up valuable shelf space (and saves a lot of trees, too!) In the near future, I suspect all mobile phones will come standard with cameras. Free code-reader applications can be downloaded to any smart phone, but I suspect they will eventually become standard, too.
Why do you need one? Well, for one…it’s cool. And you can come up with all sorts of fun things like adding a recipe to a food product, a coupon to a sales item, a free white paper with a report, or video installation instructions on product packaging. Anything you can put on your website can be directed to via a QR Code. QR Codes work well on any printed item, including, postcards, business cards, flyers, vehicle graphics, billboards, etc…
Google also provides free usage reports for tracking how many times the QR Code has been scanned. Yes, it’s free. Another reason we love Google and how they will eventually take over the world.
Other companies are competing with Google to develop their own codes, but I’m banking that Google will have QR Codes around for a while. Even still, you might not want to print 50,000 brochures just yet. For now, get a free QR Code and experiment. And, don’t forget to print and test the code first to make sure it works 
Here’s how to get one:
Instructions for Using Google’s QR Code Generator
- Go to Google URL shortener at goo.gl
- Shorten your URL
- Select details
- Right click on image and save the graphic (make the name very descriptive in case you get several)
Rock n Rib BBQ Festival
New Cooking Stage is a Delicious Addition
The 2011 Rock ‘n Rib Festival presented by Rib Crib BBQ & Grill welcomed 41,024 visitors to Downtown Tulsa for championship barbecue from seven award-winning pitmasters from across the nation. The four-day festival also featured live music from 17 bands, beer and barbeque, a children’s play area, free mechanical bull rides, and the new Curtis Culinary Stage.
The Curtis Culinary Stage
Our client, Curtis Restaurant Supply, was invited to sponsor a new cooking stage attraction at the Rock n Rib BBQ Festival. The new Curtis Culinary Stage was located near festival entrance and featured live cooking demonstrations from national award-winning pitmasters and local celebrity chefs. SMG, the BOK Center management company, is a client of Curtis Restaurant Supply, and owners David Hillin and Jay Gulick were happy to participate in the event as a thank you to SMG for their continued business and support. Secondly, this was an opportunity to gain exposure to an untapped Curtis market segment, the general public.
The cooking stage was a new attraction to the festival so there wasn’t any rules, processes or plans. Was this a good thing or a bad thing? It depends on who you ask. If you ask me, it was a very good thing. The SMG/BOK center event personnel were creative, enthusiastic, and flexible. Together, we were able to create a successful first time event that we were able to learned from to make the next year even more successful.
The BOK Center handled the festival promotion with a multitude of media. However, we added to the promotion by partnering with www.TulsaFood.com to run several fun contests and chances to win some cool kitchen goodies and prizes. The contest information was cross-promoted on the Curtis website, blog, Facebook and Twitter pages, as well as Tulsa Food’s website, blog, Facebook and Twitter pages, beginning the week of September 12th. Curtis gained exposure as well as 120 new Facebook fans.
Curtis owner, David Hillin, was one of 10 judges determining the winner of the rib competition from all the championship vendors. He rated the ribs on different components like taste, texture, and sauce. It was a tough job but someone had to do it!
One of the greatest challenges was lining up the chefs to conduct the cooking demonstrations. Local Curtis clients were recruited as well as the national pitmasters. The chefs were all very gracious and excited to be included in the event. However, there were two chefs that dropped out at the last minute. We were able to find replacements by taking advatanage of the onsite pitmasters.
Besides the tornado evacuation on Saturday night, our client was pleased with the exposure to an untapped market demographic and to be able to give back to their client, SMG / BOK Center.
STAGE EVENTS SCHEDULE
Thursday, September 15
6:30pm – BBQ 101: How to choose the Right Meat – Pitmaster Pat Nelson of Big Boned BBQ Company
7:30pm – BBQ 101: Preparing Award-winning Pulled Pork – Pitmistress Donna Rice of Desperado’s BBQ
8:30pm – BBQ 101: How to Properly Use and Apply Dry Rub Like a Pro – Pitmaster Jon Bigalk of Willingham’s BBQ
Friday, September 16
5:30pm – Tasty Sides: Local celebrity chef demo – Chef Zane Kelley of Main Street Tavern
6:30pm – Competition Secrets: How to make award winning ribs – Pitmaster Brandon Manly of RibCrib
7:30pm – Gourmet Grilling: Peach-Chipotle Barbecued Salmon & Beef Brisket “Parfait”- Chef Devin Levine of BOK Center
8:30pm – Grilled Pizza: Local celebrity chef demo – Chef Cody Stell of In The Raw
Saturday, September 17
5:30pm – BBQ 101: – Texas-Style BBQ and Grilling Tips- Pitmaster Dallas Green of Cowboys BBQ Company
6:30pm – Competition Secrets: How to make award winning brisket – Pitmaster Brandon Manly of RibCrib
7:30pm – Cool the Heat: How to Make a Limonana and other BBQ Drinks – Bartender Stuart Stewart of Cosmo Cafe
8:30pm – Competition Secrets: Pitmaster Dan Johnson, Johnson BBQ, Chesapeake, VA
Sunday, September 18
12:30PM – KidsQ: Cooking with Remmi, the culinary kid – Chef Remmi Smith
Serve, Don’t Stress
Here is today’s e-News from Steve Scanlon’s blog, Reality and Hope. I really enjoy his posts. Make sure to click the link at the bottom of this article and subscribe to his e-Newsletter.
Enjoy!
Debra
Serve, Don’t Stress
You wouldn’t have to look very far – perhaps no farther than the mirror – to find someone who claims they are stressed. Certainly there are levels of stress, from mild concern to tied-up-in-knots, and everyone we know has some form of it at some point. Truthfully, many people fall beyond the tied-up-in-knots category.
If you have been reading my blog, you know I am no fan of inane advice about deep concepts. Thus, when I hear people say things like “just don’t stress,” I get stressed. How’s that for irony?
As a coach, I have not seen such simplistic advice work well for anyone, and I will not offer such fodder. What I hope to convey is really two-fold:
1) Stress is a choice.
2) There is a response that will get us back on track quickly.
Stress is a choice – it is our response to what is happening around us. But when we say that we are stressed, we often abdicate that choice to our circumstances. Let’s change our language to something more fitting to reality. “I am choosing stress” would be more accurate than “I am stressed.”
If we can believe through the choice of our words that an emotional response is indeed of our making, then we can believe that we can choose another emotion, one that is more in line with our desired end result.
Once you have decided that stress is a choice, you can respond by choosing to serve someone else.
Now, I could go on and on about the known physical byproducts of leading a high-stress life. But another unseen result is that when we are stressed we simply are not as capable of serving others. Stress causes a funky form of selfishness – mostly because of how much mental energy goes into feeding it.
If you are feeling stress, remember in the moment that it is your choice. Then, go quickly and serve someone else. These two actions may save your life in the long run.
Have a great week,
Coach Steve
Here’s the link to the article
Used School Kitchen Equipment Listing Service
Curtis Restaurant Supply has a heart for Oklahoma Schools. Many school districts are running on thin budgets and have to make due with what they have, or had last year. Unfortunately, this includes kitchen cooking equipment. While a few larger school districts have a surplus of equipment, many smaller school districts are barely getting by with broken or half working equipment, including refrigerators, mixers, cook tops, etc…
That’s why Curtis Restaurant Supply asked us to create the Used Kitchen Equipment listing service for Oklahoma schools. Although they do not sell used equipment, they know some schools cannot afford new equipment. The listing service is similar to Craig’s List and allows users to post kitchen equipment or smallwares items to sell to other schools.
It is 100% free for schools.
The listing service is BRAND NEW and needs a few posts to get it started. If you know of a school that needs to list a product, or would like to buy a product, please direct them to http://www.curtisequipment.com/listings.
Curtis Restaurant Supply receives no benefit from this service except to support our local school districts. Please help spread the word about this important resource for our local school districts.
New Radio Spot for WillPro Roofing
WillPro Roofing and Construction is a Jenks-based builder that recently expanded it’s roofing and repair division into Texas, Kansas, Missouri, and Arkansas. We negotiated the contract, created the copy and supervised production of their new radio campaign now running in NE Arkansas.
CLICK HERE to listen.
$100 Visa Gift Card
If your roof has been damaged by hail or storms, please contact owners, Rick or Terri WillCut, at WillPro Roofing and Construction. Or, if you have a friend or family member that needs their help, click the logo to the right to learn more about their referral program. You will receive a $100 Visa gift card with every referred and installed new roof!
Bixby High School Soccer Website
Bixby High School Soccer did not have a website. In fact, the soccer program is large and impressive, boasting one of only two dedicated soccer stadiums in green country. As a mom of an incoming freshman goalie, I scoured the high school website looking for information, to find almost nothing except a schedule. So, with the help and talent (think pro bono) of my wonderful web programmer Brian McCullough (thank you Brian), we built a new website for the program.
You can view photos, learn about the coaches, track standings and even blog about the game on our new Facebook page. Varsity and JV boys and girls schedules are both included and we guarantee to post scores within 24 hours of the game. The newsroom has all the scoop for parents like me, including tryout dates, upcoming meetings, schedule changes, banquet and senior night information.
It was our pleasure to build the website for the Bixby High School Soccer teams. Check it out!
GO SPARTANS!
Debra Laizure
Understanding Facebook’s Ad Policy and Review Process
One of the reasons that users feel comfortable sharing this information is the level of trust they have in Facebook. This trust needs to be carried throughout users’ experience with Facebook including their interactions with ads.
Facebook’s ad policy and guidelines are based around the philosophy of maintaining users’ trust. It’s important that users have full disclosure when they are viewing an ad and do not feel as if they’ve been misled after interacting with it.
Making sure your ad is clear and informative not only maintains users’ trust but is also a great best practice to help improve your ROI (return on investment). When your ad is displayed to the users who are likely to be the most interested in your ad and those users click on your ad after knowing exactly what is being advertised and what is expected of them, they’re more likely to convert or spend more time on your landing page.
To help enforce our policies, our team reviews the ads that are created. Because of this process, you may notice that your ad is “pending review” before it’s able to run on the site. Most ads are typically reviewed within 12 hours, and may be reviewed sooner when submitted during normal business hours. Once your ad has been reviewed, you’ll receive an email letting you know whether the ad was approved or disapproved.
When in doubt regarding Facebook’s ad policy, check out our guidelines.
